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Sept 2020

Start date


UCAS code

1 year (foundation)
+ 3 years (degree)



UCAS points
View all requirements


UCAS points
View all requirements

Damian O'Byrne
Damian O'Byrne

Programme Director - Production & Design
020 8240 4127

Apply now

Sports Management is a practical degree that will prepare you academically and professionally to hit the ground running in the sports and leisure industries.

Sports Management (with a Foundation Year) video

Why study Sports Management (with a Foundation Year)?

A Sports Management degree is particularly attractive to employers in the sports and leisure industries, both in the commercial and not-for-profit sectors. Studying this degree programme will equip you with the knowledge and skills required to successfully embark on a career in a wide range of roles and functions.

A degree in Sports Management gives you the knowledge and skills you need to be a successful manager within the sports business, in a large or small company; in the private, public or third sectors; at home or abroad. It is centred upon contemporary management skills and approaches and will give you everything you need to succeed in the sports industry.

There are excellent career opportunities for those who graduate in the field. Research conducted by Sport England shows that over 440,000 people are employed in sport-related jobs. The sports business is a truly global one and offers excellent opportunities for graduates to work internationally.

A distinctive feature of the Sports Management programme at St Mary’s is that you will undertake a work placement as part of your degree, allowing you to combine academic theory within a practical working environment. Your placement will provide you with new skills, expertise and networks that can help to enhance your career opportunities within the sports industry.

Why St Mary's?

The sports business is a dynamic and rewarding industry and St Mary’s is the perfect place for you to begin your journey. London is the centre of the global sports industry (Sport Business International magazine labelled London as the worlds ‘Ultimate Sports City’ in 2012, 2014 and 2018).

Where else do students have iconic sports venues like Wembley stadium, Wimbledon, Lords cricket ground and Twickenham stadium on their doorstep? Our programme provides you with the opportunity to visit these internationally-renowned venues during your degree, gaining a practical understanding of how they are managed.

London is home to many of the biggest brands in global sport; a degree from St Mary’s will help you to relate to the specifics of sport in the wider context of management and the business environment.

The ability to gain relevant work experience is vital for any student seeking a career in the sports business, as practical experience within the industry is required for many premium graduate jobs. The opportunities within London are unmatched within Britain and include a range of internships and placements. We have close ties with many organisations within the sports industry and regularly work with them to arrange student placements.

St Mary’s University is a beautiful campus university in West London, with a friendly and professional atmosphere. You will have the opportunity to immerse yourself in a sporting environment where you can join on University sports teams and utilise our world-class sporting facilities.

About the Foundation Year

Our four-year degree programmes (including a foundation year) provide an alternative route to undergraduate study at university if you do not have the grades to access higher education in the traditional way.

On successful completion of the Business Foundation Year pathway you will progress on to the three-year undergraduate degree in Sports Management.

Key facts

  • Work placement opportunities integrated into the second and third year of the programme
  • A range of scholarships and bursaries are available to new undergraduate students
  • Taught on our historic Strawberry Hill campus
  • This degree programme is dual accredited by the Chartered Management Institute (CMI). Students who successfully pass all mapped modules will be eligible to be awarded a Level 5 Diploma in Management and Leadership (subject to CMI moderation)

QUIZ: Which management degree should you study at St Mary's?

Course content

On successful completion of the foundation year you will be automatically enrolled on to the first year of the undergradaute degree.

This programme combines a general understanding of business and management with thorough coverage of key areas in sports business. From finance and marketing, through to strategy and social responsibility, you will move to focus on more specialist subject areas, including sports event management, sports journalism, high performance personnel management and sports law.

Foundation year

  • Fundamentals of Business Management 
  • London: A Global City 
  • Personal Learning Competencies 
  • Taking a Professional Approach 
  • The Individual Project 
  • Thinking Critically, Creatively and Ethically 

Year one

  • Contemporary Marketing Theory 
  • Human Resource Management in Sport  
  • Introduction to the Sports and Leisure Industries 
  • Sport, Culture and Society 
  • Financial Decision Making Core
  • Introduction To Management Theory Core

Year two

  • Experience and Employment in Sport 
  • Fundamentals of Accounting 
  • Managing Sporting Events 
  • Research Methods in Sport 
  • Sports and the Law 
  • Sports Journalism and Media Relations 
  • Starting a Business Venture 
  • Marketing Strategy and Implementation Optional

Year three

  • Contemporary Issues in Sports Management 
  • Global Perspectives on the Sports Industry 
  • Independent Project (in Sport) 
  • International Strategic Management 
  • Sports Marketing Campaign 
  • Sports Sponsorship and Promotion 
  • Digital Business Optional
  • Management Consultancy Project Optional
  • Managing in the Workplace Optional
Please refer to the programme specification document for a summary of the programme.

Career opportunities

As a Sports Management graduate, you will have opportunities to work in many of the diverse sectors of the sports and leisure industries, such as working for professional sports teams and leagues, the sports marketing and sponsorship sector, the organisation and delivery of sporting events, managing health and fitness centres, and the growing field of Sport for Development.

Making you career-ready is at the heart of everything that we do, and you will develop a wide range of general employability skills, such as communication, presentation, analysis, research techniques, teamwork and working to deadlines.

The Careers Service has more information on careers and postgraduate study options available to Sports Management students who have started their studies at St Mary’s.

There is also the opportunity to undertake a work placement as part of your degree. The Centre for Workplace Learning offers work-related modules that are embedded within your studies.

How the degree is taught

Teaching methods

We utilise a wide range of teaching methods. As well as highly interactive lectures, designed to develop a detailed understanding of key subject areas, you’ll receive presentations from top management professionals and practitioners within the sports industry.

Following lectures, you will attend seminars that will deepen your understanding of the skills needed to be an effective manager. Individual tutorials offer one-to-one support from lecturers.

These approaches are supplemented by an online virtual learning environment where you can find additional learning material.

Assessment methods

A variety of assessment methods will test your knowledge, understanding and skills development throughout the degree.

The programme uses a broad range of assessments including business reports, essays, practical exercises, presentations, case studies, examinations, assessed blogs, seminar and simulation exercises.

Wherever possible, you will be assessed using digital methods and online feedback.


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Fees and funding

2020/21 fees

  • Home/EU: £9,250*
  • International: £12,250

2019/20 fees

  • Home/EU: £9,250*
  • International: £11,750

* Please note: These fees are annual and may increase in line with inflation each year subject to the Governments review of Higher Education Funding.

Information about tuition fees, student loans and funding your studies can be found within our fees and funding section.

The UK Government has confirmed that EU applicants starting in 2019 or 2020 remain eligible for 'home fee status' and can access financial support.

Additional costs

Your tuition fees will cover the cost of all mandatory elements of your programme.

Additional costs could be incurred depending on optional modules chosen and other projects undertaken. For further information about additional costs please contact

Further information

UCAS Application Timeline