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The importance of effective media and marketing skills has never been higher. This course focuses on developing your media production skills and aims to give you insight into the world of communications.

  • You will learn about consumer behaviour, branding, customer relationships and digital communications.
  • The degree includes specialist modules in: Writing for the Media, Multimedia Production, Journalism and Hybrid Media Practice.
  • Designed in collaboration with leading media and communications industry professionals.
Communications, Media and Marketing video

Why study Communications, Media and Marketing?

The growth of the communications and marketing industries in recent years has presented a great opportunity for graduates with suitable knowledge to make an impact in various professions.

As part of this degree you will learn about the theory and practice of media production and the most effective techniques to communicate your message to different audiences across a variety of media platforms.

On this course you'll learn about consumer behaviour, branding, customer relationships and digital communications. A series of exciting, practical media projects (designed by industry professionals) will help you to think critically, strategically and creatively.

This Communications, Media and Marketing course will help you to acquire the most relevant skills, teach you how to use them effectively and how to put them into practice in real-world scenarios. 

Why St Mary's?

You will be part of a lively and diverse learning environment, where you are encouraged to join student clubs and attend public lectures and events, enabling you to network and develop your learning beyond your academic studies.

The BA (Hons) Communications, Media and Marketing degree is built around a common core along with four other communication courses. As well as our degree in Communications, Media and Marketing, we also offer courses that specialise in:

These courses share a common first year, allowing you to modify your pathway at the start of your second year. The Communications, Media and Marketing degree includes specialist modules in:

  • Writing for the Media
  • Multimedia Production
  • Journalism and Hybrid Media Practice

In addition to classroom learning, you will have the opportunity to use our media facilities and technical equipment to develop your practical skills.

The course is taught by industry professionals and leading academics in the field, with emphasis put on supporting you as an individual in an open and friendly environment. We work hard to help you to develop your employability skills and the degree offers you the opportunity to gain work experience in a range of businesses in London.

QUIZ: Which communications degree should you study at St Mary's?

Entry requirements

96-112 UCAS points required

BBC - CCC

A Levels

DMM - MMM

BTEC Extended
Diploma

View alternative requirements

To calculate your expected UCAS points, please use the UCAS Tariff calculator.

80 UCAS points should include at least two B grades at A Level (or equivalent).

Requirements for other qualifications (including BTECs, Irish Highers, Scottish Highers, International Baccalaureates and Access Courses) are also available. For more information please email apply@stmarys.ac.uk.

We will make you an offer if you are within the tariff band range and you meet subject-specific requirements (where applicable).

For undergraduate programmes we will take into account subjects studied at Level 3, your GCSEs (or equivalent) profile, relevant non-academic achievements outlined in your personal statement, references and your motivation for study.

International requirements

International students should check our country-specific pages for equivalents. If English is not your first language you will need to achieve an IELTS score of 6.0 overall with no less than 5.5 in any section (or equivalent).

We now accept IELTS Indicator test results as proof of your English language level.

Course content



Year one

  • Principles and Practices of Communications Core
  • The Media Industries Core
  • Consumer and Audience Behaviour Core
  • Contemporary Marketing Practice Core
  • Digital Production Optional
  • Design and Visual Narratives Optional
  • Digital Marketing and Data Insights Optional
  • Sport, Culture and History Optional

Year two

  • Entrepreneurship and Professionalism Core
  • Marketing Strategy and Implementation Core
  • Research Methods in Social Sciences Core
  • Multimedia Production Core
  • Behavioural Economics Optional
  • Popular Culture and Business Optional
  • Managing Sports Events Optional

Year three

  • Ethics in Communications and Marketing Core
  • Global and Social Economic Trends Core
  • Entrepreneurial and Online Journalism Core
  • Independent Study Project Core option
  • Independent Study Project Core option
  • Political Communication Optional
  • Industry Placement Optional
  • Building a Start-up Business Optional
  • Responsive Design Optional
  • Data Visualisation: Critical Analysis and Presentation Optional
  • Sports Marketing Campaign Optional

Please note: it is possible that a module listed on the website will not be able to run due to reasons beyond our control. For more information please refer to our course information disclaimer.

Career opportunities

The skills and knowledge acquired on this degree will ensure that you can secure employment in the communications and marketing industries and a range of other sectors where multimedia production, design and marketing skills are in high demand.

This could be a charity, a media relations company or a major international brand. The work experience opportunities that we offer will greatly enhance your CV and aims to give you a head start in the workplace.

Most of the optional work placements take place in the Greater London area. Some might be in central London, but there are also a number of suitable Communications and Marketing organisations in west London.

The Careers Service has more information on careers and postgraduate study options available to Communications, Media and Marketing students who have started their studies at St Mary’s.

How the degree is taught

Teaching methods

You'll be taught on our beautiful and historic campus located in Twickenham, London.

We apply a range of teaching methods across all our courses. Most frequently on this degree, a one-hour lecture will be followed up by smaller seminar discussion groups. These allow for further in-depth study and practical media production workshops that develop essential skills.

Other commonly used teaching methods include film screenings, student presentations and guest talks by industry experts. Field trips to external organisations are also offered when appropriate.

As well as regular one-to-one tutorials (particularly when planning essays, projects and dissertations), you will be assigned dedicated project supervisors who you can use as a reference and resource for your media production work.

Most classes range from around 15 to 40 students. Seminars will have a maximum of around 30  students, but will usually be 20 or fewer. For some modules there will be large lecture cohorts of up to 190 students, with smaller seminar groups.

Teaching breakdown

Learning on the course is made up through a combination of:

  • Contact time: 23%
  • Work-based learning: 2%
  • Guided learning: 33%
  • Independent study: 42%

Independent study is a key feature of your degree and is crucial to furthering your knowledge.

You will receive your timetable a week before teaching is due to start at the latest.

Assessment methods

Assessment is a combination of one written assignment and one practical assignment for most modules. You will also design and produce media campaigns, as well as undertake your own research and deliver presentations.

For your final project can opt to complete a written dissertation or practical assignment (such as a film or marketing campaign). You are also encouraged to undertake work placement that will count towards your final grade.

Feedback

We adhere to the university’s policy of providing feedback on assessments within three weeks.

See how your final degree mark is calculated...

Compensated passes

Please refer to the information on compensated passes throughout your degree as outlined in the academic regulations.

Fees and funding

2020/21 fees

  • Home/EU: £9,250*
  • International: £12,250

* Please note: These fees are annual and may increase in line with inflation each year subject to the Governments review of Higher Education Funding.

Information about tuition fees, student loans and funding your studies can be found within our fees and funding section.

The UK Government has confirmed that EU applicants starting in 2020 remain eligible for 'home fee status' and can access financial support.

Additional costs

The degree provides essential learning resources via our Library and specialist equipment is available via our Mac suites and technicians. This is so that you don't need pay extra for these resources, though you may wish to buy some textbooks to have your own copies.

You might have to pay travel costs for transport to work placements. The University will generally try to reimburse public transport costs for field trips.

Scholarships

A range of scholarships and bursaries are available to new undergraduate students. This includes:

Living costs

A guide to your living costs has been created by our Student Funding Team.

Accommodation costs vary depending on whether you opt for an en suite room and on-site catering. Take a look at our accommodation options and the prices you can expect to pay.

Facilities

View all facilities

Further information


Teaching staff

Dr Jon Hackett profile photo Dr Jon Hackett
Programme Director - Film and Communication

jon.hackett@stmarys.ac.uk

Robin Birn Robin Birn
Module Convenor

robin.birn@stmarys.ac.uk

Charles Little Charles Little
Senior Lecturer - Sports Management

charles.little@stmarys.ac.uk

Dr Daragh Minogue profile photo Dr Daragh Minogue
Principal Lecturer and Course Leader - Sport Journalism

daragh.minogue@stmarys.ac.uk

Damian O'Byrne profile photo Damian O'Byrne
Programme Director (Foundation Year Lead)

damian.obyrne@stmarys.ac.uk

Bruce Rigal profile photo Bruce Rigal
Head of Department - Business, Law and Society

bruce.rigal@stmarys.ac.uk

Dr Maria Mellins profile photo Dr Maria Mellins
Senior Lecturer - Film and Screen Media and Criminology and Sociology

maria.mellins@stmarys.ac.uk

Visit the campus

Open days

Attending an open day is a fantastic opportunity to get an insight into what life is like as a St Mary's student. During the day you'll have the chance to:

  • Speak to current students to hear about their experiences so far
  • Meet your future academics to put a name and a face to who you'll be learning from
  • Take a tour of the University and the on-campus accommodation options
  • Get involved with activities going on across campus as you explore new surroundings

Book your place now

Campus tours

There are plenty of opportunities for you to explore the campus, even if you can't make it to an Open Day.

We run campus tours every Wednesday at 12pm. If you'd like to join us for one of these tours please register your place for your preferred day.

Communications, Media and Marketing video

Virtual tour

We know that for it's important to you to see where you'll be living and studying before you make your decision. However, we also know that for many people it's not always easy to make it to the campus.

That's why we've developed a virtual tour of campus, allowing you to explore that facilities and the beautiful views that we have to offer.

Launch the virtual tour

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