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St Mary's University

Marketing MSc, PGDip, PGCert

Previous degree


Distance learning available


Student visa accepted?



1 year (full-time)

The Times and Sunday Times Good University Guide 2023: Top 10 for Student ExperienceThe Times and Sunday Times Good University Guide 2023: Top 5 for Teaching Quality

Navigate consumer needs and creative strategy with our hands-on Marketing master’s

Strategise your creativity with our innovative Marketing master’s. You will examine contemporary issues and build practical skills while covering:

  • digital marketing strategy
  • innovation in marketing
  • ethical principles
  • consumer behaviour
  • service marketing
  • finance strategy
  • international strategy.

Hands-on learning

You can attend guest lectures, seminars, and workshops to increase your skills and contacts.

Designed by experts

Our Marketing MA is designed by expert practitioners and academics. As a result, you’ll meet employer needs, such as:

  • the ability to apply ideas to practical situations
  • confidence with the latest technological and digital developments
  • the ability to maintain the best professional management and ethical standards.

Dual accreditation

Successful completion of this course will lead you to a Certificate in Professional Marketing awarded by the Chartered Management Institute (CMI) (subject to validation and additional preparation and exams).

A supportive environment

Our campus feels like a community. Your lecturers learn your name and prioritise your wellbeing. Our student, Aikaterini, tells us they were “always encouraged and fully supported”.

Learn in the capital

We are only 30 minutes from Central London. Therefore, you’ll access some of the largest marketing companies and several small businesses open to work placements.

A diverse network

You’ll learn with an international community, providing diverse perspectives and an unrivalled network.

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Dr Alessandro Grillo

Senior Lecturer in MSc Marketing

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Upcoming webinars and events


Postgraduate events

Join us at a postgraduate event

Open Days

Course content


As well as all the most important theories, ideas and developments in marketing, you will learn how to make yourself a better marketing manager. You’ll learn how to research and understand the behaviour of consumers and industrial customers.

You will also work on a major research or consultancy project, exploring a particular market, company or situation using the best research techniques and the latest theories. You can link this with your work placement or current job if it can offer relevant research or study opportunities.

To ensure you are in touch with the latest developments in marketing, you will also learn about contemporary issues in marketing, whatever they may be at the time.

Please note: it is possible that a module listed on the website will not be able to run due to reasons beyond our control. For more information please refer to our course information disclaimer.

Customer Experience and Value Creation

Entry requirements

An undergraduate degree with at least 2:2 honours degree (or equivalent).


Previous degree

International Requirements

International students should check our country-specific pages for equivalents. If English is not your first language you will need to achieve an IELTS score of 6.5 overall with no less than 6.0 in any section.

We now accept IELTS Indicator test results as proof of your English language level.

Further Information

For more information about entry requirements please email

Fees & funding

September 2024





Additional costs

Your tuition fees will cover the cost of all mandatory elements of your programme. Additional costs could be incurred depending on optional modules chosen and other projects undertaken.

For further information about additional costs please see our additional costs webpage

Alumni discount

A 20% tuition fee discount is available for our alumni (undergraduate and PGCE) planning to study this Master's degree. Those studying for a PGDip of PGCert are not eligible for the discount.


You can check on the UK government website to see if you may be eligible for a loan of up to £12,167 to help with course fees and living costs while you study a postgraduate programme.

Home and international students may also be eligible for external sources of funding. International students should check their eligibility for our International Scholarship.

For more information, please look at our postgraduate funding page.

How the degree is taught

Assessment methods

You will be assessed in a variety of ways throughout your degree to test knowledge, understanding and skills development.

The programme uses a broad range of assessments including business reports, essays, practical exercises, presentations, case studies and assessed blogs. Wherever possible, you will be assessed using digital methods and online feedback.

Career opportunities

With our Marketing master’s, you will develop essential transferrable skills, such as communication, independence, and creative problem-solving.

Contact our Career Services at for further information on jobs and postgraduate opportunities.

Some examples of job roles and areas of work for graduates of Marketing MSc, PGDip, PGCert include:

the private sectorcharitiesthe governmentinternational organisations

Apply now

September 2023

More from St Mary's


Postgraduate events

We have a range of webinars and events to help you decide whether St Mary's is the place for you.


Student life

Discover what life is like on our London campus.

Open Days

Open Days are a fantastic opportunity for you to meet academic staff. You'll also be able to look around the campus, speak to current students and find out more about services such as Accommodation, Student Wellbeing and Study Abroad.

Book your place now