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St Mary's University

Business Management and Marketing (with a Placement Year) BA (Hons)

Start date

September

UCAS code

N704

Duration

4 years

UCAS points

104 - 96

The Times and Sunday Times Good University Guide 2023: Top 10 for Student ExperienceThe Times and Sunday Times Good University Guide 2023: Top 5 for Teaching Quality

Influence consumers and the corporate world with our hands-on Business Management and Marketing degree

Understand what makes business tick with St Mary’s practical Business Management and Marketing degree. You will focus on critical skills and the latest developments, covering topics like:

  • finance
  • marketing
  • strategy
  • human resources.

You can also specialise in:

  • business law
  • management consultancy
  • digital business.

Our Business Management and Marketing BA is designed by designed by expert marketing practitioners and academics. As a result, you’ll meet employer needs, such as:

  • the ability to apply ideas to practical situations
  • confidence with the latest technological and digital developments
  • the ability to maintain the best professional management and ethical standards.

Learn in the capital

We are only 30 minutes from central London. Therefore, you’ll have opportunities to explore a diverse hub for business.

We’re also near some of the largest marketing companies and several small businesses looking for marketing expertise.

Gain extra qualifications as you study

During your business management and marketing course, you can complete specific modules to achieve extra qualifications (subject to validation) from:

A supportive environment

Our campus feels like a community. Your lecturers learn your name and are here to support your needs. Our student, Lauren, tells us that our academics are “really helpful and […] always on hand when help is needed, both in lectures and tutorials”.

About the Placement Year

A placement year enables you to undertake a year of experience in an organisation between your second and final year.

It will enable you to:

  • apply the knowledge and skills you gain from your course in a work setting
  • build your commercial awareness and insights into organisations and industries you might want to work in
  • develop your professional skills through company training, networking skills and confidence in the workplace
  • get some great experience for future job applications or even land a graduate job.

Support from St Mary’s every step of the way

Securing a placement can really help you develop your job search skills and the Employability Service placement and Careers Teams can support you to find and apply for available opportunities.

Please note: in the event that you cannot secure a placement you will be able to transfer onto the three year version of your degree programme.

Dana Griffiths

Course Lead - Business Management

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Course content

Modules

In the first year, you’ll learn what makes business tick. You’ll need to understand the financial and economic aspects of business, how to manage people and how to organise for success in order to be a successful marketeer. 

In your second year, you’ll focus strongly on marketing. ‘Being a Marketing Manager’ will give you all the skills you need to succeed on your marketing placement later in the year. You’ll learn how to research and understand the behaviour of consumers and industrial customers and the key elements of marketing theory you need to build a great marketing plan in your third year.

In this year, you will choose between taking either Experience and Employment in Business or Investigation in Employment Practice.

Your final year includes an in-depth research project, exploring a particular market, company or situation using the best research techniques and latest theories. You’ll also do a market research and planning project, producing a plan a company can use to achieve its marketing goals. You’ll be trained in marketing consultancy and taught key concepts that make marketing such a fascinating discipline.

Digital marketing has moved from being a special discipline to taking a central role in marketing. Rather than teaching modules specifically about digital marketing, the course builds digital approaches into every aspect of what you are taught.

We’ve also built in coverage of how new digital business models disrupt conventional ways of doing business, and what kind of marketing “disrupters” use, and how “disrupted” companies need to respond. In doing this, we’ve drawn on the work of our team of researchers who focus on digital business models, how they use information, and their effects on markets.

It is possible to gain professional accreditations and certificate exemptions by successfully completing selected core and optional Business Management and Finance modules.

Professional bodies include:

Please note: it is possible that a module listed on the website will not be able to run due to reasons beyond our control. For more information please refer to our course information disclaimer.

Entry requirements

72 UCAS points should include at least a B and C grade at A Level (or equivalent).

We will make you an offer if you are within the tariff band range and you meet subject-specific requirements (where applicable).

For undergraduate programmes we will take into account subjects studied at Level 3, your GCSEs (or equivalent) profile, relevant non-academic achievements outlined in your personal statement, references, and your motivation for study.

104 - 96

GCSE

GCSE Maths grade 4/C, or equivalent evidence of numerical skills, is also a requirement.

We offer GCSE equivalency tests for those who need to improve their GCSE grades.

UCAS Personal statement support

Create your UCAS personal statement through our online builder and we'll email you a copy of your completed version at the end.

Further Information

For more information about entry requirements please email apply@stmarys.ac.uk.

Fees & funding

Tuition fees

Home

£9,250

International

£16,320

1100 during placement year)

*Please note: these fees are annual and may increase in line with inflation each year subject to the Government's review of Higher Education Funding.

Information about tuition fees, student loans, and funding your studies can be found within our fees and funding section.

Additional costs

Your tuition fees will cover the cost of all mandatory elements of your programme.

Additional costs could be incurred depending on optional modules chosen and other projects undertaken.

For further information about additional costs please see our additional costs webpage

Scholarships

Find out more about our range of scholarships and bursaries available to undergraduate students .

Living costs

A guide to your living costs has been created by our Student Funding Team.

Accommodation costs vary depending on whether you opt for an en suite room and on-site catering. Take a look at our accommodation options and the prices you can expect to pay.

How the degree is taught

Contact time - 50%

Independent study - 50%

*Contact time includes 32% of guided learning

Teaching methods

You'll be taught on our beautiful and historic campus located in Twickenham, London.

As well as highly interactive lectures, you’ll be working in groups on case studies, listening to lectures from top marketing practitioners, and practising the skills you need to be an effective marketing manager.

You’ll be taught by a team which includes award-winning marketers, excellent lecturers, leading researchers and experienced professionals. You’ll learn using the latest digital resources and techniques.

Class sizes in year one lectures can be up to 190 students. In year two and three, lectures will be around 70 students as optional modules are chosen. Seminar groups are typically around 30-35 students.

Assessment methods

You will be assessed in a variety of ways to test knowledge, understanding and skills development throughout your degree. The programme uses a broad range of assessments including business reports, essays, practical exercises, presentations, case studies, examinations, seminar and simulation exercises.

As well as traditional exam-based assessments and coursework, the programme makes use of assessed blogs. Wherever possible, you’ll be assessed using digital methods and feedback.

Feedback

We adhere to the university’s policy of providing feedback on assessments within 15 working days.

Career opportunities

Our Business Management and Marketing degree will help you develop essential transferrable skills, such as teamwork, critical thinking, and time management.

Contact our Career Services at careersnetwork@stmarys.ac.uk for further information on work and postgraduate opportunities.

Some examples of job roles and areas of work for graduates of undefined include:

marketingbankinginsurancelawbusiness consultancyleisure and sporthuman resources

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