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A marketing job is one of the most exciting and challenging jobs you can have, and Business Management and Marketing is the course to prepare you for it. This degree course will prepare you for a great career in marketing.

Why study Business Management and Marketing?

Our Business Management and Marketing degree course was designed by top marketing practitioners and academics. It takes into account what employers say about new marketing recruits, what they need from them and this programme aims to meet these needs.

Employers want young marketeers who can:

  • Apply marketing ideas and theories in practical situations – whether in planning what to do or in implementing ideas
  • Use the latest technological innovations, including the web and social media, to plan and deliver marketing campaigns
  • Achieve the best professional management and ethical standards and apply them to the marketing world – with colleagues, businesses and customers 

We aim to give you practical experience through our extensive placement and mentoring programmes, which will equip you with hands-on skills and guidance from industry professionals. You will organise your placement with the help of the Workplace Learning Team and can choose to do it in a location that suits you.

Why St Mary's?

St Mary’s is a small and beautiful campus university in London, with a friendly, professional atmosphere. We are near some of the largest marketing companies and surrounded by successful small businesses who need marketing expertise and welcome placements.

You will learn about contemporary issues in marketing (whatever they may be at the time) throughout the degree, making sure you’re in touch with the latest developments in marketing. 

Completion of the degree leads to dual accreditation:

  • Bachelor's degree in Business Management and Marketing
  • Level 5 Diploma in Management and Leadership from the Charted Management Insitute(subject to CMI moderation)

You’ll also receive the Chartered Institute of Marketing’s Certificate in Professional Marketing if you complete the additional preparation and exams (subject to validation).

Key facts

  • Work placement opportunities integrated into the second and third year of the programme
  • Taught on our historic Strawberry Hill campus, just a half hour train journey from Central London

QUIZ: Which business degree should you study at St Mary's?

Entry requirements

96-104 UCAS points required

BCC - CCC

A Levels

DMM - MMM

BTEC Extended
Diploma

View alternative requirements

Additional requirement information

72 UCAS points should include at least a B and C grade at A Level (or equivalent). GCSE Maths grade C, or equivalent evidence of numerical skills, is also a requirement.

Requirements for other qualifications (including BTECs, Irish Highers, Scottish Highers, International Baccalaureates and Access Courses) are also available. For more information please email apply@stmarys.ac.uk.

To calculate your expected UCAS points, please use the UCAS Tariff calculator.

We will make you an offer if you are within the tariff band range and you meet subject-specific requirements (where applicable).

For undergraduate programmes we will take into account subjects studied at Level 3, your GCSEs (or equivalent) profile, relevant non-academic achievements outlined in your personal statement, references and your motivation for study.

International requirements

International students should check our country-specific pages for equivalents. If English is not your first language you will need to achieve an IELTS score of 6.0 overall with no less than 5.5 in any section (or equivalent).

Course content

In the first year, you’ll learn what makes business tick. You’ll need to understand the financial and economic aspects of business, how to manage people and how to organise for success in order to be a successful marketeer. 

In your second year, you’ll focus strongly on marketing. ‘Being a Marketing Manager’ will give you all the skills you need to succeed on your marketing placement later in the year. You’ll learn how to research and understand the behaviour of consumers and industrial customers and the key elements of marketing theory you need to build a great marketing plan in your third year.

In this year, you will choose between taking either Experience and Employment in Business or Investigation in Employment Practice.

Your final year includes an in-depth research project, exploring a particular market, company or situation using the best research techniques and latest theories. You’ll also do a market research and planning project, producing a plan a company can use to achieve its marketing goals. You’ll be trained in marketing consultancy and taught key concepts that make marketing such a fascinating discipline.

Digital marketing has moved from being a special discipline to taking a central role in marketing. Rather than teaching modules specifically about digital marketing, the course builds digital approaches into every aspect of what you are taught.

We’ve also built in coverage of how new digital business models disrupt conventional ways of doing business, and what kind of marketing “disrupters” use, and how “disrupted” companies need to respond. In doing this, we’ve drawn on the work of our team of researchers who focus on digital business models, how they use information, and their effects on markets.

It is possible to gain professional accreditations and certificate exemptions by successfully completing selected core and optional Business Management and Finance modules.




Year one

  • Contemporary Marketing Practice Core
  • Introduction to Management Theory Core
  • Organisational Behaviour Core
  • Contemporary Business Issues Core
  • Financial Decision Making Core
  • Human Resource Management Core

Year two

  • Research Methods in Business and Management Core
  • Fundamentals of Accounting Core
  • Being a Marketing Manager Core
  • Marketing Strategy and Implementation Core
  • Experience and Employment in Business Core option
  • Investigation in Employment Practice Core option
  • International Management Optional
  • Principles of Entrepreneurship Optional

Year three

  • Research Project Core
  • Contemporary Issues in Marketing Core
  • Ethics in Communications and Marketing Core
  • Marketing Consultancy Project Core
  • International Strategic Management Optional
  • Managing in the Workplace Optional
  • Data Visualisation: Critical Analysis and Presentation Optional

Please note: it is possible that a module listed on the website will not be able to run due to reasons beyond our control. For more information please refer to our course information disclaimer.

Career opportunities

This degree gives you the knowledge and skills you need to be a great marketer, in a large or small company, in private, public or charitable sectors, at home or abroad. It builds on a great foundation in general management to give you everything you need to get your first marketing job and then succeed in marketing.

The Careers Service has more information on careers and postgraduate study options available to Business Management students who have started their studies at St Mary’s.

There is also the opportunity to undertake a work placement as part of your degree. The Centre for Workplace Learning offers work-related modules that can be embedded within your studies.

How the degree is taught

Teaching methods

As well as highly interactive lectures, you’ll be working in groups on case studies, listening to lectures from top marketing practitioners, and practising the skills you need to be an effective marketing manager.

You’ll be taught by a team which includes award-winning marketers, excellent lecturers, leading researchers and experienced professionals. You’ll learn using the latest digital resources and techniques.

Class sizes in year one lectures can be up to 190 students. In year two and three, lectures will be around 70 students as optional modules are chosen. Seminar groups are typically around 30-35 students.

Teaching breakdown

Learning on the course is made up through a combination of:

  • Contact time: 18%
  • Work-based learning: 2%
  • Guided learning: 30%
  • Independent study: 50%

Independent study is a key feature of your degree and is crucial to furthering your knowledge.

You will receive your timetable a week before teaching is due to start at the latest.

Assessment methods

You will be assessed in a variety of ways to test knowledge, understanding and skills development throughout your degree. The programme uses a broad range of assessments including business reports, essays, practical exercises, presentations, case studies, examinations, seminar and simulation exercises.

As well as traditional exam-based assessments and coursework, the programme makes use of assessed blogs. Wherever possible, you’ll be assessed using digital methods and feedback.

Feedback

We adhere to the university’s policy of providing feedback on assessments within three weeks.

See how your final degree mark is calculated...

Compensated passes

Please refer to the information on compensated passes throughout your degree as outlined in the academic regulations.

Fees and funding

2020/21 fees

  • Home/EU: £9,250*
  • International: £12,250

* Please note: These fees are annual and may increase in line with inflation each year subject to the Governments review of Higher Education Funding.

Information about tuition fees, student loans and funding your studies can be found within our fees and funding section.

The UK Government has confirmed that EU applicants starting in 2019 or 2020 remain eligible for 'home fee status' and can access financial support.

Additional costs

Your tuition fees will cover the cost of all mandatory elements of your programme.

Additional costs could be incurred should you choose to buy copies of the core textbooks rather than loan from our library.

Scholarships

A range of scholarships and bursaries are available to new undergraduate students. This includes:

Living costs

A guide to your living costs has been created by our Student Funding Team.

Accommodation costs vary depending on whether you opt for an en suite room and on-site catering. Take a look at our accommodation options and the prices you can expect to pay.

Facilities

View all facilities

Further information

UCAS Application Timeline