Sports Communications and Marketing is a practical degree that combines specialist industry knowledge with a range of transferable skills in communications and marketing.
Why study Sports Communications and Marketing?
Designed in collaboration with industry experts, this exciting new course reflects the growing demand for creative and digitally literate graduates with strong marketing communication skills keen to work in the sports industries.
Why St Mary's?
St Mary’s University has an impressive track record of developing successful degree programmes related to sport and the sports industries.
We work closely with some of the leading sports communication and marketing companies in London to offer outstanding work placements that will prepare you for a range of exciting careers in sport, business and media.
The course takes an interdisciplinary approach to communications and marketing by combining industry-specific knowledge with applied skills.
The emphasis placed on work experience, as well as the acquisition of creative design and production skills, will provide you with a unique learning experience and a head-start in a rapidly changing digital world.
The BA (Hons) Communications and Marketing degree course is built around the same common core as four other related courses also on offer at St Mary’s. You can choose modules enabling you to qualify for the award of a degree in Communications and Marketing or specialise in:
We employ a range of teaching methods across all courses, including lectures, seminars and practical workshops. You will study alongside communications and marketing students specialising in other fields and will benefit from a much richer learning experience as a result.
You will have regular opportunities to meet and network with professionals, drawn from our extensive industry contacts in sport, communications and marketing. We also organise regular field trips to relevant external organisations such as Sky Sports, Twickenham Stadium, the Olympic Park and Wembley Stadium.
As a student, you will have access to regular one-on-one tutorials, particularly in the planning stages of essays and for final major projects. Every student is allocated dedicated project supervisors.
Lecture notes and backup information about all aspects of the degree can be found online for catch-up purposes and members of staff also use social media to share relevant course and industry information.
Each module is normally assessed by a combination of one written and one practical assignment.
You will get the opportunity to undertake your own research, give presentations and design and produce media content and marketing campaigns.
Your final project can be either a written dissertation or practical-based assignment (often a website, film or marketing campaign).
- Top university in London for Sport
- Outstanding work placements
- Modules taught in collaboration with industry professionals
- Digital skills training underpinned by critical knowledge and understanding
- Option to study abroad