About
Research
Email: alessandro.grillo@stmarys.ac.uk
Biography
Alessandro served as Interim Head of the School of Business and Communication and is currently Associate Professor of Marketing and Associate Head of Business at St Mary’s University. He has held a range of academic leadership roles at the University, including Subject Lead for Postgraduate Business Programmes and Course Lead for the MSc Marketing programme.
He teaches across the MSc Marketing and MSc International Business Management. His teaching focuses on Digital Marketing, Digital Business and Global Marketing. However, in the past, he also taught Statistics Applied to Marketing, Quantitative Methods of Research, Political Marketing and Business Management.
Alessandro worked as a Digital Marketing Manager, Marketing and Sales Manager, Fundraiser and Start-up Consultant. He has a Bachelor's degree in Business Administration and a Master's degree in Business Management. Before commencing his doctoral studies he obtained an MRes in Business Management. Alessandro obtained a PhD in Political Marketing and Social Media Use.
Research
Research profile
Alessandro research interests cover Marketing, Political Marketing, Digital Marketing, Social Media, Social Capital and Marketing Ethics.